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Actions About N.E.mation!
Into its fifth season this year, N.E.mation! has proven highly successful, with more than 5,200 students participating since its inception in 2007. With training and guidance, students with no prior experience in animation were able to produce clips of broadcast quality to screen on free-to-air television. Some of these clips were even selected for international animation festivals and won several awards.
This year, students were asked to use their creativity to produce storylines centred around the theme of "Home - We make or break". A total of 2,038 students from 604 teams sent in their stories, a 37% increase in participation from last year. The animation clips of the top 10 finalist teams were judged by industry professionals such as Raman Hui (Animation Supervisor, DreamWorks Animation SKG). In addition, the public voted for their three favourite clips in January 2011 at www.nemation.sg, Facebook or via SMS. The winning team will win a coveted visit to DreamWorks Animation in the US!
For the first time, a category for tertiary students was set up in 2010 to extend the competition to polytechnic and university students. Participating teams undertook the entire production process independently. Their production included digital 3D elements. This pilot season saw six entries from four institutions.
| Dates | Updates |
|---|---|
| 12 Jul - 21 Aug 10 |
Online Registration Content Development Workshops for teachers and students to learn story creation techniques |
| 4 Sep 10 | 100 teams selected to pitch their story ideas |
| 6 - 11 Sep 10 | 40 teams selected for one-week training and selection phase |
| 22 Nov - 10 Dec 10 | Top ten teams undergo production of animation clips |
| 22 Jan 11 | Top 10 clips unveiled for public viewing |
| 22 Jan - 6 Feb 11 | Public voting |
| 15 Feb 11 | Final Results - Crowning of Champion Team |
| Mid-June 2011 | Champion team winning trip to DreamWorks Animation, USA |
Awards
| Competition | Award |
|---|---|
| KLIK! Amsterdam Animation Festival 2010 | Official Selection for "International Commissioned Animation Competition" category |
| Anima Mundi International Animation Festival of Brazil 2010 | Official Selection for "Future Animator" category (non-competitive) |
| Annecy International Animated Film Festival | Finalist for "Best Advertising" 2008 and 2009 |
| DigiCon6 Awards 2009 (Singapore) | Special Mention and Top 10 Finalists |
|
Hiroshima 2008 First entry in 24 years |
Official Selection |
| Phoenix Awards | Winner - Most Outstanding Film for a Product or Cause by a Student 2007 & 2008 |